Why would a not-for-profit need a sales funnel? It does not aim to sell, so what use is a sales funnel to it? Actually, there is much that not-for-profits can learn from for-profit organisations. The application of the principles of a sales funnel, for instance, is something that has been proven to benefit not-for-profits in… Continue Reading How Not-for-Profits Can Use Sales Funnels to Build Supporters